Top 11AI made for AI

Alternatives to Zoho CRM

Zoho CRM ranks #2 on the Top 11 The 11 Best CRM Software for Small Business (2026). Below: the higher-ranked alternatives we’d steer you to instead, by use case.

Verified . No paid placement — see methodology.

  1. #1HubSpot CRM

    9.3 / 9.4

    The best balance of power and simplicity, with an unbeatable free plan for starting out.

    Best for: Best overall free CRM and scalability · Pricing: $ ($0 to $1,200/mo) · www.hubspot.com/products/crm

  2. #1Salesforce Sales Cloud

    9.3 / 9.4

    The most powerful and customizable CRM for complex sales operations at scale.

    Best for: Ultimate customization and scalability · Pricing: $$$$ ($25 to $500+/user/mo) · www.salesforce.com/products/sales-cloud/overview/

  3. #2HubSpot Sales Hub

    9.2 / 9.4

    The most user-friendly CRM with powerful, integrated marketing and service tools.

    Best for: Best all-in-one platform for usability · Pricing: $$$ ($0 to $150/user/mo) · www.hubspot.com/products/sales

  4. #3Pipedrive

    8.8 / 9.4

    A highly intuitive, sales-first CRM focused on activity-based selling.

    Best for: Best for visual pipeline management · Pricing: $$ ($14 to $99/user/mo) · www.pipedrive.com/

  5. #4Close

    8.6 / 9.4

    The ultimate all-in-one communication and sales CRM for inside sales.

    Best for: Best for high-velocity sales teams · Pricing: $$$ ($29 to $149/user/mo) · www.close.com/

  6. #1Clari

    9.2 / 9.4

    The most mature, purpose-built revenue platform for enterprise forecasting and pipeline management.

    Best for: Enterprise revenue operations · Pricing: $$$$ (Custom Quote) · www.clari.com

  7. #2Gong

    9 / 9.4

    Top-tier forecasting powered by unmatched analysis of actual sales conversations.

    Best for: Conversation-driven forecasting · Pricing: $$$$ (Custom Quote) · www.gong.io

  8. #3Aviso AI

    8.8 / 9.4

    A highly accurate, AI-first platform for deal-level win predictions.

    Best for: AI-driven forecast accuracy · Pricing: $$$$ (Custom Quote) · www.aviso.com

  9. #4Salesforce Sales Cloud

    8.5 / 9.4

    The best native forecasting tool for teams already using Salesforce CRM.

    Best for: Native Salesforce forecasting · Pricing: $$$ ($75 to $300/user/mo) · www.salesforce.com/products/sales-cloud/overview/

  10. #5HubSpot Sales Hub

    8.3 / 9.4

    The easiest-to-use forecasting tool for SMBs already using HubSpot CRM.

    Best for: SMBs on the HubSpot platform · Pricing: $$$ ($450 to $1,500/mo for teams) · www.hubspot.com/products/sales

  11. #6BoostUp.ai

    8.1 / 9.4

    A strong RevOps platform that connects forecasting with deal risk intelligence.

    Best for: Unified forecasting and risk analysis · Pricing: $$$ (Custom Quote) · boostup.ai

See the full ranked list: The 11 Best CRM Software for Small Business (2026). Or compare any two: side-by-side.