Brevo (formerly Sendinblue) vs HubSpot
Side-by-side from the Top 11 rankings of The 11 Best Email Marketing Software and The 11 Best Marketing Automation Software (2026). Last verified June 4, 2026.
The short answer
HubSpot ranks higher on Top 11 (#1 vs #3) for Small business owners and marketers choosing email marketing tools (Mailchimp alternatives) / Marketing managers choosing marketing automation platforms (HubSpot vs Marketo vs ActiveCampaign vs Klaviyo). The best all-in-one platform with an exceptional CRM and user experience, ideal for scaling businesses.
At a glance
| Brevo (formerly Sendinblue) | HubSpot | |
|---|---|---|
| Top 11 rank | #3 / The 11 Best Email Marketing Software | #1 / The 11 Best Marketing Automation Software (2026) |
| Score (out of 9.4) | 8.8 | 9.3 |
| Best for | All-in-one marketing suite | All-in-one CRM platform |
| Pricing | $ ($25 to $66+/mo) | $$$ ($800 to $3,600/mo) |
| HQ | Paris, France | Cambridge, USA |
| Founded | 2012 | 2006 |
Brevo (formerly Sendinblue)
The best all-in-one platform, offering email, SMS, chat, and more with an incredibly generous free plan.
www.brevo.comHubSpot
The best all-in-one platform with an exceptional CRM and user experience, ideal for scaling businesses.
www.hubspot.comSee full entry in The 11 Best Marketing Automation Software (2026)
Methodology and scoring weights live at /methodology. No vendor pays for placement — see about.