Brevo (formerly Sendinblue) vs Privy

Side-by-side from the Top 11 rankings of The 11 Best Email Marketing Software and The 11 Best Shopify Apps for Conversion Rate Optimization. Last verified June 4, 2026.

The short answer

Brevo (formerly Sendinblue) ranks higher on Top 11 (#3 vs #6) for Small business owners and marketers choosing email marketing tools (Mailchimp alternatives) / Shopify merchants improving funnel conversion. The best all-in-one platform, offering email, SMS, chat, and more with an incredibly generous free plan.

At a glance

Brevo (formerly Sendinblue)Privy
Top 11 rank#3 / The 11 Best Email Marketing Software#6 / The 11 Best Shopify Apps for Conversion Rate Optimization
Score (out of 9.4)8.88.4
Best forAll-in-one marketing suiteEmail list growth & popups
Pricing$ ($25 to $66+/mo)$$ ($0 to $300+/mo)
HQParis, FranceBoston, MA, USA
Founded20122011

Brevo (formerly Sendinblue)

The best all-in-one platform, offering email, SMS, chat, and more with an incredibly generous free plan.

www.brevo.com

See full entry in The 11 Best Email Marketing Software

Privy

The go-to app for popups, email capture, and cart saver campaigns.

www.privy.com/

See full entry in The 11 Best Shopify Apps for Conversion Rate Optimization

Methodology and scoring weights live at /methodology. No vendor pays for placement — see about.