ConvertKit vs ActiveCampaign

Side-by-side from the Top 11 ranking of The 11 Best Email Marketing Software (2026). Last verified June 4, 2026.

The short answer

ActiveCampaign ranks higher on Top 11 (#1 vs #2) for Small business owners and marketers choosing email marketing tools (Mailchimp alternatives). Unmatched automation and integrated CRM make it the top choice for businesses ready to scale their marketing efforts.

At a glance

ConvertKitActiveCampaign
Top 11 rank#2 / The 11 Best Email Marketing Software (2026)#1 / The 11 Best Email Marketing Software (2026)
Score (out of 9.4)99.2
Best forCreators & digital productsAdvanced automation & CRM
Pricing$$ ($9 to $2,166+/mo)$$ ($29 to $479+/mo)
HQBoise, USAChicago, USA
Founded20132003

ConvertKit

The best platform for creators, offering powerful segmentation and tools to sell digital products with ease.

convertkit.com

See full entry in The 11 Best Email Marketing Software (2026)

ActiveCampaign

Unmatched automation and integrated CRM make it the top choice for businesses ready to scale their marketing efforts.

www.activecampaign.com

See full entry in The 11 Best Email Marketing Software (2026)

Methodology and scoring weights live at /methodology. No vendor pays for placement — see about.