Freshsales (by Freshworks) vs Keap

Side-by-side from the Top 11 rankings of The 11 Best Sales CRM Software (2026) and The 11 Best CRM Software for Small Business. Last verified June 5, 2026.

The short answer

Freshsales (by Freshworks) ranks higher on Top 11 (#6 vs #9) for Sales managers and founders choosing CRM software for sales teams (Salesforce vs HubSpot vs Pipedrive vs Close) / Small business owners choosing a CRM (HubSpot vs Salesforce vs Zoho). A clean, easy-to-use CRM with helpful AI features for small teams.

At a glance

Freshsales (by Freshworks)Keap
Top 11 rank#6 / The 11 Best Sales CRM Software (2026)#9 / The 11 Best CRM Software for Small Business
Score (out of 9.4)8.17.6
Best forBest AI-powered CRM for SMBsBest for sales & marketing automation
Pricing$$ ($0 to $69/user/mo)$$$ ($199 to $289/mo)
HQSan Mateo, USAChandler, USA
Founded20102001

Freshsales (by Freshworks)

A clean, easy-to-use CRM with helpful AI features for small teams.

www.freshworks.com/crm/

See full entry in The 11 Best Sales CRM Software (2026)

Keap

Powerful automation for service businesses, but with a higher price and learning curve.

keap.com/

See full entry in The 11 Best CRM Software for Small Business

Methodology and scoring weights live at /methodology. No vendor pays for placement — see about.