Front vs Groove
Side-by-side from the Top 11 ranking of The 11 Best Customer Support Software. Last verified June 4, 2026.
The short answer
Front ranks higher on Top 11 (#2 vs #9) for Small and mid-size businesses choosing help desk and support software (Zendesk alternatives). Excellent for collaborative, multi-stakeholder communication centered around an inbox.
At a glance
| Front | Groove | |
|---|---|---|
| Top 11 rank | #2 / The 11 Best Customer Support Software | #9 / The 11 Best Customer Support Software |
| Score (out of 9.4) | 9 | 7.6 |
| Best for | Collaborative, email-centric support hub | Simple, no-fuss help desk for small teams |
| Pricing | $$$ ($59 to $229/agent/mo) | $$ ($19 to $49/agent/mo) |
| HQ | San Francisco, USA | Remote |
| Founded | 2013 | 2011 |
Front
Excellent for collaborative, multi-stakeholder communication centered around an inbox.
www.front.comMethodology and scoring weights live at /methodology. No vendor pays for placement — see about.