Hotjar vs Heap
Side-by-side from the Top 11 rankings of The 11 Best Customer Feedback Tools and The 11 Best Product Analytics Tools. Last verified June 13, 2026.
The short answer
Hotjar ranks higher on Top 11 (#1 vs #3) for Teams collecting and acting on feedback / Product teams measuring usage and funnels. Connects user behavior analytics with direct feedback collection in a single, easy-to-use platform.
At a glance
| Hotjar | Heap | |
|---|---|---|
| Top 11 rank | #1 / The 11 Best Customer Feedback Tools | #3 / The 11 Best Product Analytics Tools |
| Score (out of 9.4) | 9.2 | 8.9 |
| Best for | Combining user behavior and feedback | Codeless autocapture and retroactive analysis |
| Pricing | $$ ($0 to $799+/mo) | $$$$ (Custom Pricing) |
| HQ | St. Julian's, Malta | San Francisco, USA |
| Founded | 2014 | 2013 |
Hotjar
Connects user behavior analytics with direct feedback collection in a single, easy-to-use platform.
www.hotjar.comHeap
Best for automatic data capture, enabling retroactive analysis without developer involvement.
heap.ioMethodology and scoring weights live at /methodology. No vendor pays for placement — see about.