HubSpot CRM vs Freshsales

Side-by-side from the Top 11 ranking of The 11 Best CRM Software for Small Business (2026). Last verified June 4, 2026.

The short answer

HubSpot CRM ranks higher on Top 11 (#1 vs #3) for Small business owners choosing a CRM (HubSpot vs Salesforce vs Zoho). The best balance of power and simplicity, with an unbeatable free plan for starting out.

At a glance

HubSpot CRMFreshsales
Top 11 rank#1 / The 11 Best CRM Software for Small Business (2026)#3 / The 11 Best CRM Software for Small Business (2026)
Score (out of 9.4)9.38.9
Best forBest overall free CRM and scalabilityBest for integrated sales communication
Pricing$ ($0 to $1,200/mo)$ ($0 to $83/user/mo)
HQCambridge, USASan Mateo, USA
Founded20062010

HubSpot CRM

The best balance of power and simplicity, with an unbeatable free plan for starting out.

www.hubspot.com/products/crm

See full entry in The 11 Best CRM Software for Small Business (2026)

Freshsales

An intuitive, sales-focused CRM with excellent built-in communication tools.

www.freshworks.com/crm/sales/

See full entry in The 11 Best CRM Software for Small Business (2026)

Methodology and scoring weights live at /methodology. No vendor pays for placement — see about.