HubSpot Sales Hub vs Groove
Side-by-side from the Top 11 rankings of The 11 Best Sales CRM Software (2026) and The 11 Best Sales Engagement Platforms. Last verified June 5, 2026.
The short answer
HubSpot Sales Hub ranks higher on Top 11 (#2 vs #5) for Sales managers and founders choosing CRM software for sales teams (Salesforce vs HubSpot vs Pipedrive vs Close) / Sales teams running outbound sequences and multi-channel prospecting. The most user-friendly CRM with powerful, integrated marketing and service tools.
At a glance
| HubSpot Sales Hub | Groove | |
|---|---|---|
| Top 11 rank | #2 / The 11 Best Sales CRM Software (2026) | #5 / The 11 Best Sales Engagement Platforms |
| Score (out of 9.4) | 9.2 | 8.3 |
| Best for | Best all-in-one platform for usability | Best for Salesforce-native teams |
| Pricing | $$$ ($0 to $150/user/mo) | $$$ ($80 to $130/user/mo) |
| HQ | Cambridge, USA | San Francisco, USA |
| Founded | 2006 | 2014 |
HubSpot Sales Hub
The most user-friendly CRM with powerful, integrated marketing and service tools.
www.hubspot.com/products/salesMethodology and scoring weights live at /methodology. No vendor pays for placement — see about.