HubSpot Sales Hub vs Zoho CRM

Side-by-side from the Top 11 rankings of The 11 Best Sales CRM Software (2026) and The 11 Best CRM Software for Small Business. Last verified June 5, 2026.

The short answer

Zoho CRM ranks higher on Top 11 (#2 vs #2) for Sales managers and founders choosing CRM software for sales teams (Salesforce vs HubSpot vs Pipedrive vs Close) / Small business owners choosing a CRM (HubSpot vs Salesforce vs Zoho). Unbeatable value with a massive feature set, though it can feel complex.

At a glance

HubSpot Sales HubZoho CRM
Top 11 rank#2 / The 11 Best Sales CRM Software (2026)#2 / The 11 Best CRM Software for Small Business
Score (out of 9.4)9.29.1
Best forBest all-in-one platform for usabilityBest value for an all-in-one suite
Pricing$$$ ($0 to $150/user/mo)$ ($0 to $65/user/mo)
HQCambridge, USAChennai, India
Founded20061996

HubSpot Sales Hub

The most user-friendly CRM with powerful, integrated marketing and service tools.

www.hubspot.com/products/sales

See full entry in The 11 Best Sales CRM Software (2026)

Zoho CRM

Unbeatable value with a massive feature set, though it can feel complex.

www.zoho.com/crm/

See full entry in The 11 Best CRM Software for Small Business

Methodology and scoring weights live at /methodology. No vendor pays for placement — see about.