Jungo vs Surefire CRM (ICE Mortgage Technology)

Side-by-side from the Top 11 ranking of The 11 Best CRM Software for Mortgage Brokers (2026). Last verified June 29, 2026.

The short answer

Jungo ranks higher on Top 11 (#2 vs #3) for Mortgage brokers and loan officers managing leads, pipelines, and client communication. A powerful mortgage-specific overlay for the Salesforce platform.

At a glance

JungoSurefire CRM (ICE Mortgage Technology)
Top 11 rank#2 / The 11 Best CRM Software for Mortgage Brokers (2026)#3 / The 11 Best CRM Software for Mortgage Brokers (2026)
Score (out of 9.4)98.8
Best forSalesforce-powered mortgage CRMEnterprise content marketing CRM
Pricing$$$ ($159 to $229/mo + Salesforce license)$$$ ($150 to $300/mo est.)
HQSan Diego, CA, USAPleasanton, CA, USA
Founded20062002

Jungo

A powerful mortgage-specific overlay for the Salesforce platform.

www.ijungo.com/

See full entry in The 11 Best CRM Software for Mortgage Brokers (2026)

Surefire CRM (ICE Mortgage Technology)

Best-in-class for compliant marketing content and post-close engagement.

www.icemortgagetechnology.com/products/surefire-crm

See full entry in The 11 Best CRM Software for Mortgage Brokers (2026)

Methodology and scoring weights live at /methodology. No vendor pays for placement — see about.