mParticle vs Treasure Data
Side-by-side from the Top 11 ranking of The 11 Best Customer Data Platforms (CDPs). Last verified June 17, 2026.
The short answer
mParticle ranks higher on Top 11 (#3 vs #10) for Marketing and data teams unifying customer data across channels. Top choice for mobile-app-focused brands needing deep app data integration.
At a glance
| mParticle | Treasure Data | |
|---|---|---|
| Top 11 rank | #3 / The 11 Best Customer Data Platforms (CDPs) | #10 / The 11 Best Customer Data Platforms (CDPs) |
| Score (out of 9.4) | 8.9 | 7.4 |
| Best for | Mobile-first B2C companies | Enterprises with massive datasets |
| Pricing | $$$$ (Custom Enterprise) | $$$$$ (Enterprise Only) |
| HQ | New York, USA | Mountain View, USA |
| Founded | 2013 | 2011 |
mParticle
Top choice for mobile-app-focused brands needing deep app data integration.
www.mparticle.comSee full entry in The 11 Best Customer Data Platforms (CDPs)
Treasure Data
An enterprise-grade CDP designed for massive data ingestion and scale.
www.treasuredata.comSee full entry in The 11 Best Customer Data Platforms (CDPs)
Methodology and scoring weights live at /methodology. No vendor pays for placement — see about.