Salesforce Maps vs Varicent

Side-by-side from the Top 11 ranking of The 11 Best Sales Territory Management Software (2026). Last verified July 17, 2026.

The short answer

Salesforce Maps ranks higher on Top 11 (#1 vs #4) for RevOps leaders, sales operations teams, and field sales managers who design, balance, and assign account territories across a sales force. The strongest choice when your CRM is Salesforce.

At a glance

Salesforce MapsVaricent
Top 11 rank#1 / The 11 Best Sales Territory Management Software (2026)#4 / The 11 Best Sales Territory Management Software (2026)
Score (out of 9.4)9.18.5
Best forNative Salesforce territory + routingEnterprise territory + quota SPM
Pricing$$$$ (Add-on to Salesforce, quoted per user)$$$$$ (Enterprise licensing, quoted annually)
HQSan Francisco, USAToronto, Canada
Founded20152005

Methodology and scoring weights live at /methodology. No vendor pays for placement — see about.