Salesforce Starter vs Folk

Side-by-side from the Top 11 ranking of The 11 Best CRM Software for Small Business (2026). Last verified June 4, 2026.

The short answer

Salesforce Starter ranks higher on Top 11 (#4 vs #11) for Small business owners choosing a CRM (HubSpot vs Salesforce vs Zoho). The industry standard for power and scalability, but with a steeper learning curve.

At a glance

Salesforce StarterFolk
Top 11 rank#4 / The 11 Best CRM Software for Small Business (2026)#11 / The 11 Best CRM Software for Small Business (2026)
Score (out of 9.4)8.67.1
Best forMost powerful and scalable platformA modern, collaborative, flexible CRM
Pricing$$ ($30 to $125/user/mo)$ ($0 to $39/user/mo)
HQSan Francisco, USAParis, France
Founded19992020

Salesforce Starter

The industry standard for power and scalability, but with a steeper learning curve.

www.salesforce.com/solutions/small-business/

See full entry in The 11 Best CRM Software for Small Business (2026)

Folk

A flexible, Notion-like take on CRM, ideal for collaborative contact management.

www.folk.app/

See full entry in The 11 Best CRM Software for Small Business (2026)

Methodology and scoring weights live at /methodology. No vendor pays for placement — see about.