Semrush vs Crayon

Side-by-side from the Top 11 rankings of The 11 Best SEO Tools for Small Business and The 11 Best Competitor Analysis Tools. Last verified June 4, 2026.

The short answer

Semrush ranks higher on Top 11 (#1 vs #8) for Small business owners and in-house marketers choosing SEO tools (Ahrefs vs SEMrush vs Moz) / Marketing teams tracking competitor SEO, pricing, and positioning. The most comprehensive all-in-one SEO and marketing platform, ideal for growth.

At a glance

SemrushCrayon
Top 11 rank#1 / The 11 Best SEO Tools for Small Business#8 / The 11 Best Competitor Analysis Tools
Score (out of 9.4)9.37.7
Best forBest all-in-one toolkitAutomated market intelligence
Pricing$$ ($129 to $499/mo)$$$$ (Custom pricing)
HQBoston, USABoston, USA
Founded20082014

Semrush

The most comprehensive all-in-one SEO and marketing platform, ideal for growth.

www.semrush.com

See full entry in The 11 Best SEO Tools for Small Business

Crayon

Automates tracking of messaging and product changes.

www.crayon.co

See full entry in The 11 Best Competitor Analysis Tools

Methodology and scoring weights live at /methodology. No vendor pays for placement — see about.