Sprout Social vs Sprinklr
Side-by-side from the Top 11 ranking of The 11 Best Social Media Analytics Tools. Last verified June 12, 2026.
The short answer
Sprout Social ranks higher on Top 11 (#1 vs #3) for Social media managers measuring reach, engagement, and ROI. The best all-in-one platform, balancing powerful features with a user-friendly interface for analytics and publishing.
At a glance
| Sprout Social | Sprinklr | |
|---|---|---|
| Top 11 rank | #1 / The 11 Best Social Media Analytics Tools | #3 / The 11 Best Social Media Analytics Tools |
| Score (out of 9.4) | 9.1 | 8.7 |
| Best for | All-in-one social management | Unified enterprise CXM platform |
| Pricing | $$$ ($249 to $499+/user/mo) | $$$$$ (Custom, starts ~$1,200/mo) |
| HQ | Chicago, USA | New York, USA |
| Founded | 2010 | 2009 |
Sprout Social
The best all-in-one platform, balancing powerful features with a user-friendly interface for analytics and publishing.
sproutsocial.comSprinklr
A vast, unified platform for large enterprises managing 30+ digital channels for marketing and customer care.
www.sprinklr.comMethodology and scoring weights live at /methodology. No vendor pays for placement — see about.