Sprout Social vs Zoho Social

Side-by-side from the Top 11 rankings of The 11 Best Social Media Analytics Tools (2026) and The 11 Best Social Media Tools for B2B (2026). Last verified June 12, 2026.

The short answer

Sprout Social ranks higher on Top 11 (#1 vs #10) for Social media managers measuring reach, engagement, and ROI / B2B marketers scheduling and analyzing social. The best all-in-one platform, balancing powerful features with a user-friendly interface for analytics and publishing.

At a glance

Sprout SocialZoho Social
Top 11 rank#1 / The 11 Best Social Media Analytics Tools (2026)#10 / The 11 Best Social Media Tools for B2B (2026)
Score (out of 9.4)9.17.5
Best forAll-in-one social managementExisting Zoho CRM users
Pricing$$$ ($249 to $499+/user/mo)$ ($15 to $460/mo)
HQChicago, USAChennai, India
Founded20101996

Sprout Social

The best all-in-one platform, balancing powerful features with a user-friendly interface for analytics and publishing.

sproutsocial.com

See full entry in The 11 Best Social Media Analytics Tools (2026)

Zoho Social

Deep integration with Zoho CRM makes it a natural fit for Zoho users.

www.zoho.com/social/

See full entry in The 11 Best Social Media Tools for B2B (2026)

Methodology and scoring weights live at /methodology. No vendor pays for placement — see about.