SpyFu vs Serpstat
Side-by-side from the Top 11 ranking of The 11 Best SEO Tools for Small Business. Last verified June 4, 2026.
The short answer
SpyFu ranks higher on Top 11 (#7 vs #10) for Small business owners and in-house marketers choosing SEO tools (Ahrefs vs SEMrush vs Moz). Unparalleled insights into competitor organic and paid keyword strategies.
At a glance
| SpyFu | Serpstat | |
|---|---|---|
| Top 11 rank | #7 / The 11 Best SEO Tools for Small Business | #10 / The 11 Best SEO Tools for Small Business |
| Score (out of 9.4) | 7.9 | 7.2 |
| Best for | Best for competitor keyword research | Affordable growth-hacking toolkit |
| Pricing | $ ($39 to $299/mo) | $ ($50 to $299/mo) |
| HQ | Scottsdale, USA | Odesa, Ukraine |
| Founded | 2006 | 2013 |
Methodology and scoring weights live at /methodology. No vendor pays for placement — see about.