SurveyMonkey vs Hotjar
Side-by-side from the Top 11 rankings of The 11 Best Survey Software Tools and The 11 Best Customer Feedback Tools. Last verified June 20, 2026.
The short answer
Hotjar ranks higher on Top 11 (#1 vs #2) for Teams running customer surveys, NPS, and market research / Teams collecting and acting on feedback. Connects user behavior analytics with direct feedback collection in a single, easy-to-use platform.
At a glance
| SurveyMonkey | Hotjar | |
|---|---|---|
| Top 11 rank | #2 / The 11 Best Survey Software Tools | #1 / The 11 Best Customer Feedback Tools |
| Score (out of 9.4) | 9 | 9.2 |
| Best for | Versatile all-around survey tool | Combining user behavior and feedback |
| Pricing | $$ ($39 to $119/user/mo) | $$ ($0 to $799+/mo) |
| HQ | San Mateo, USA | St. Julian's, Malta |
| Founded | 1999 | 2014 |
SurveyMonkey
The best general-purpose tool, balancing features with user-friendliness.
www.surveymonkey.comHotjar
Connects user behavior analytics with direct feedback collection in a single, easy-to-use platform.
www.hotjar.comMethodology and scoring weights live at /methodology. No vendor pays for placement — see about.