SurveySparrow vs Google Forms
Side-by-side from the Top 11 ranking of The 11 Best Survey Software Tools. Last verified June 20, 2026.
The short answer
SurveySparrow ranks higher on Top 11 (#7 vs #8) for Teams running customer surveys, NPS, and market research. Boosts mobile response rates with a chat-like interface.
At a glance
| SurveySparrow | Google Forms | |
|---|---|---|
| Top 11 rank | #7 / The 11 Best Survey Software Tools | #8 / The 11 Best Survey Software Tools |
| Score (out of 9.4) | 7.9 | 7.7 |
| Best for | Mobile-first conversational surveys | Free and simple basic surveys |
| Pricing | $ ($19 to $59/mo) | Free |
| HQ | Palo Alto, USA | Mountain View, USA |
| Founded | 2017 | 2008 |
Methodology and scoring weights live at /methodology. No vendor pays for placement — see about.