Swell vs Brand24
Side-by-side from the Top 11 rankings of The 11 Best Reputation Management Software Tools and The 11 Best Social Media Analytics Tools. Last verified June 19, 2026.
The short answer
Swell ranks higher on Top 11 (#9 vs #10) for Businesses monitoring brand mentions, reviews, and online sentiment / Social media managers measuring reach, engagement, and ROI. A simple Podium alternative for small local businesses.
At a glance
| Swell | Brand24 | |
|---|---|---|
| Top 11 rank | #9 / The 11 Best Reputation Management Software Tools | #10 / The 11 Best Social Media Analytics Tools |
| Score (out of 9.4) | 7.5 | 7.2 |
| Best for | Local health and wellness SMBs | Affordable brand monitoring |
| Pricing | $$ ($199 to $499/mo) | $ ($79 to $399/mo) |
| HQ | Draper, USA | Wrocław, Poland |
| Founded | 2017 | 2011 |
Swell
A simple Podium alternative for small local businesses.
www.swellcx.comSee full entry in The 11 Best Reputation Management Software Tools
Brand24
An affordable, easy-to-use social listening tool perfect for small businesses monitoring their reputation.
brand24.comMethodology and scoring weights live at /methodology. No vendor pays for placement — see about.