Tailwind vs Planoly
Side-by-side from the Top 11 ranking of The 11 Best Social Media Scheduling Tools. Last verified June 5, 2026.
The short answer
Tailwind ranks higher on Top 11 (#9 vs #10) for Small business owners and social media managers choosing scheduling tools (Buffer vs Hootsuite vs Later). The undisputed leader for Pinterest and Instagram, with specialized tools for discovery and scheduling.
At a glance
| Tailwind | Planoly | |
|---|---|---|
| Top 11 rank | #9 / The 11 Best Social Media Scheduling Tools | #10 / The 11 Best Social Media Scheduling Tools |
| Score (out of 9.4) | 7.5 | 7.2 |
| Best for | Pinterest and Instagram specialist | Mobile-first visual planning |
| Pricing | $ ($20 to $40/mo) | $ ($14 to $139/mo) |
| HQ | Oklahoma City, USA | Austin, USA |
| Founded | 2011 | 2016 |
Tailwind
The undisputed leader for Pinterest and Instagram, with specialized tools for discovery and scheduling.
www.tailwindapp.comPlanoly
A beautifully designed, mobile-first visual planner for Instagram-focused creators and brands.
www.planoly.comMethodology and scoring weights live at /methodology. No vendor pays for placement — see about.