Zoho CRM vs Keap
Side-by-side from the Top 11 ranking of The 11 Best CRM Software for Small Business. Last verified June 4, 2026.
The short answer
Zoho CRM ranks higher on Top 11 (#2 vs #9) for Small business owners choosing a CRM (HubSpot vs Salesforce vs Zoho). Unbeatable value with a massive feature set, though it can feel complex.
At a glance
| Zoho CRM | Keap | |
|---|---|---|
| Top 11 rank | #2 / The 11 Best CRM Software for Small Business | #9 / The 11 Best CRM Software for Small Business |
| Score (out of 9.4) | 9.1 | 7.6 |
| Best for | Best value for an all-in-one suite | Best for sales & marketing automation |
| Pricing | $ ($0 to $65/user/mo) | $$$ ($199 to $289/mo) |
| HQ | Chennai, India | Chandler, USA |
| Founded | 1996 | 2001 |
Zoho CRM
Unbeatable value with a massive feature set, though it can feel complex.
www.zoho.com/crm/See full entry in The 11 Best CRM Software for Small Business
Keap
Powerful automation for service businesses, but with a higher price and learning curve.
keap.com/See full entry in The 11 Best CRM Software for Small Business
Methodology and scoring weights live at /methodology. No vendor pays for placement — see about.