The 11 highest-rated marketing · competitive intelligence

The highest-rated provider in the Top 11 The 11 Best Competitor Analysis Tools is Semrush at 9.3/9.4, followed by Ahrefs (9.1/9.4).

Why this answer

Sorted by our 9.4-point composite score across 6 weighted criteria (see /methodology). Identical to the canonical ranking when the canonical ranking is also score-ordered.

Showing the top 11 of 11+ screened. Methodology at /methodology.

  1. #1Semrush(rank #1 in The 11 Best Competitor Analysis Tools)

    9.3/9.4

    The most extensive all-in-one toolkit for SEO, PPC, and content.

    Full Semrush review · Compare: Semrush vs Ahrefs · Alternatives

  2. #2Ahrefs(rank #2 in The 11 Best Competitor Analysis Tools)

    9.1/9.4

    Unmatched backlink index with a superb user interface.

    Full Ahrefs review · Alternatives

  3. #3Similarweb(rank #3 in The 11 Best Competitor Analysis Tools)

    8.9/9.4

    Most accurate website traffic and audience data.

    Full Similarweb review · Alternatives

  4. #4Moz Pro(rank #4 in The 11 Best Competitor Analysis Tools)

    8.6/9.4

    Trusted SEO tool with a focus on usability.

    Full Moz Pro review · Alternatives

  5. #5SpyFu(rank #5 in The 11 Best Competitor Analysis Tools)

    8.4/9.4

    Unrivaled historical data for PPC campaigns.

    Full SpyFu review · Alternatives

  6. #6SE Ranking(rank #6 in The 11 Best Competitor Analysis Tools)

    8.1/9.4

    Excellent value with a complete SEO toolset.

    Full SE Ranking review · Alternatives

  7. #7Brandwatch(rank #7 in The 11 Best Competitor Analysis Tools)

    7.9/9.4

    The leader in social listening and consumer intelligence.

    Full Brandwatch review · Alternatives

  8. #8Crayon(rank #8 in The 11 Best Competitor Analysis Tools)

    7.7/9.4

    Automates tracking of messaging and product changes.

    Full Crayon review · Alternatives

  9. #9Wappalyzer(rank #9 in The 11 Best Competitor Analysis Tools)

    7.5/9.4

    The best tool for identifying competitor tech stacks.

    Full Wappalyzer review · Alternatives

  10. #10Owletter(rank #10 in The 11 Best Competitor Analysis Tools)

    7.3/9.4

    Specialized tool for tracking competitor emails.

    Full Owletter review · Alternatives

  11. #11Visualping(rank #11 in The 11 Best Competitor Analysis Tools)

    7.1/9.4

    Simple, powerful monitoring for any webpage change.

    Full Visualping review · Alternatives

Methodology: /methodology · No paid placement ever · Verified .