The 11 highest-rated marketing · data
The highest-rated provider in the Top 11 The 11 Best Customer Data Platforms (CDPs) is Twilio Segment at 9.3/9.4, followed by Tealium (9.1/9.4).
Why this answer
Sorted by our 9.4-point composite score across 5 weighted criteria (see /methodology). Identical to the canonical ranking when the canonical ranking is also score-ordered.
Showing the top 11 of 11+ screened. Methodology at /methodology.
#1Twilio Segment(rank #1 in The 11 Best Customer Data Platforms (CDPs))
9.3/9.4The market leader for its vast integration library and developer-first approach.
Full Twilio Segment review · Compare: Twilio Segment vs Tealium · Alternatives
#2Tealium(rank #2 in The 11 Best Customer Data Platforms (CDPs))
9.1/9.4Best for regulated enterprises due to superior governance and privacy features.
#3mParticle(rank #3 in The 11 Best Customer Data Platforms (CDPs))
8.9/9.4Top choice for mobile-app-focused brands needing deep app data integration.
#4Amperity(rank #4 in The 11 Best Customer Data Platforms (CDPs))
8.6/9.4Best-in-class AI identity resolution for large, complex enterprise data.
#5ActionIQ(rank #5 in The 11 Best Customer Data Platforms (CDPs))
8.4/9.4Top composable CDP for marketers to query the data warehouse directly.
#6RudderStack(rank #6 in The 11 Best Customer Data Platforms (CDPs))
8.1/9.4Top open-source, warehouse-first alternative to Segment for engineers.
#7Simon Data(rank #7 in The 11 Best Customer Data Platforms (CDPs))
8/9.4A combined CDP and marketing cloud that simplifies the tech stack.
#8Bloomreach(rank #8 in The 11 Best Customer Data Platforms (CDPs))
7.8/9.4An all-in-one personalization and data platform built for e-commerce.
#9Lytics(rank #9 in The 11 Best Customer Data Platforms (CDPs))
7.6/9.4Best for accessible, marketer-friendly predictive audience scoring.
#10Treasure Data(rank #10 in The 11 Best Customer Data Platforms (CDPs))
7.4/9.4An enterprise-grade CDP designed for massive data ingestion and scale.
#11Hightouch(rank #11 in The 11 Best Customer Data Platforms (CDPs))
7.2/9.4A leading 'Reverse ETL' tool activating data directly from the warehouse.
Methodology: /methodology · No paid placement ever · Verified .