ConvertKit vs Klaviyo
Side-by-side from the Top 11 rankings of The 11 Best Email Marketing Software (2026) and The 11 Best Email Marketing Platforms for Ecommerce (2026). Last verified June 4, 2026.
The short answer
Klaviyo ranks higher on Top 11 (#1 vs #2) for Small business owners and marketers choosing email marketing tools (Mailchimp alternatives) / Ecommerce brands running flows and campaigns. Unbeatable Shopify data integration for powerful segmentation.
At a glance
| ConvertKit | Klaviyo | |
|---|---|---|
| Top 11 rank | #2 / The 11 Best Email Marketing Software (2026) | #1 / The 11 Best Email Marketing Platforms for Ecommerce (2026) |
| Score (out of 9.4) | 9 | 9.4 |
| Best for | Creators & digital products | Shopify power users |
| Pricing | $$ ($9 to $2,166+/mo) | $$$ ($200 to $1,500+/mo) |
| HQ | Boise, USA | Boston, USA |
| Founded | 2013 | 2012 |
ConvertKit
The best platform for creators, offering powerful segmentation and tools to sell digital products with ease.
convertkit.comSee full entry in The 11 Best Email Marketing Software (2026)
Klaviyo
Unbeatable Shopify data integration for powerful segmentation.
www.klaviyo.comSee full entry in The 11 Best Email Marketing Platforms for Ecommerce (2026)
Methodology and scoring weights live at /methodology. No vendor pays for placement — see about.