Hopin vs Luma
Side-by-side from the Top 11 ranking of The 11 Best Event Management Software. Last verified June 16, 2026.
The short answer
Hopin ranks higher on Top 11 (#4 vs #11) for Event planners and marketing teams running conferences, webinars, and in-person events. A strong platform for polished, broadcast-quality virtual and hybrid experiences.
At a glance
| Hopin | Luma | |
|---|---|---|
| Top 11 rank | #4 / The 11 Best Event Management Software | #11 / The 11 Best Event Management Software |
| Score (out of 9.4) | 8.6 | 7.2 |
| Best for | High-production virtual events | Simple events for creators and communities |
| Pricing | $$$ (From $67/mo) | $ (Free, or 5% ticket fee) |
| HQ | London, UK | San Francisco, CA, USA |
| Founded | 2019 | 2020 |
Methodology and scoring weights live at /methodology. No vendor pays for placement — see about.