Lifetimely by AMP vs Northbeam

Side-by-side from the Top 11 ranking of TrueProfit vs Triple Whale vs Polar: 11 Best Ecommerce Analytics Tools 2026. Last verified September 20, 2026.

The short answer

Lifetimely by AMP ranks higher on Top 11 (#5 vs #9) for Founders, ecommerce directors and heads of growth at United States direct to consumer and ecommerce brands doing roughly $1 million to $100 million a year on Shopify, WooCommerce or Amazon, who want one live number for spend, orders and margin instead of four tabs.. Seven order bands from $0 to $999, a real 14 day trial, and contribution margin by cohort at $149 a month.

At a glance

Lifetimely by AMPNorthbeam
Top 11 rank#5 / TrueProfit vs Triple Whale vs Polar: 11 Best Ecommerce Analytics Tools 2026#9 / TrueProfit vs Triple Whale vs Polar: 11 Best Ecommerce Analytics Tools 2026
Score (out of 9.4)8.47.5
Best for500 to 15,000 orders a month, wanting cohorts and lifetime valueBrands spending $200,000 a month or more on ads
Pricing$ (Free at $0 up to 50 orders a month, M $149, XL $499, XXL $749, Unlimited $999; S and L carry no printed price; Amazon add on $75)$$$$ (Starter from $1,500 a month under $1.5 million annual spend, Professional $3,500 a month up to $500,000 monthly spend, Growth and Enterprise on a quote)
HQ
Founded

Lifetimely by AMP

Seven order bands from $0 to $999, a real 14 day trial, and contribution margin by cohort at $149 a month.

useamp.com/

See full entry in TrueProfit vs Triple Whale vs Polar: 11 Best Ecommerce Analytics Tools 2026

Northbeam

The most credible attribution here, from $1,500 a month, with named customers and named people. Not an operating dashboard.

www.northbeam.io/

See full entry in TrueProfit vs Triple Whale vs Polar: 11 Best Ecommerce Analytics Tools 2026

Methodology and scoring weights live at /methodology. No vendor pays for placement — see about.