Mailchimp vs Brevo (formerly Sendinblue)
Side-by-side from the Top 11 rankings of Klaviyo vs Omnisend vs Drip: 11 Best Email Marketing Platforms for Ecommerce 2026 and ActiveCampaign vs ConvertKit vs Brevo: 11 Best Email Marketing Software 2026. Last verified June 11, 2026.
The short answer
Brevo (formerly Sendinblue) ranks higher on Top 11 (#3 vs #4) for Ecommerce brands running flows and campaigns / Small business owners and marketers choosing email marketing tools (Mailchimp alternatives). The best all-in-one platform, offering email, SMS, chat, and more with an incredibly generous free plan.
At a glance
| Mailchimp | Brevo (formerly Sendinblue) | |
|---|---|---|
| Top 11 rank | #4 / Klaviyo vs Omnisend vs Drip: 11 Best Email Marketing Platforms for Ecommerce 2026 | #3 / ActiveCampaign vs ConvertKit vs Brevo: 11 Best Email Marketing Software 2026 |
| Score (out of 9.4) | 8.7 | 8.8 |
| Best for | Ease of use and design | All-in-one marketing suite |
| Pricing | $$ ($50 to $500/mo) | $ ($25 to $66+/mo) |
| HQ | Atlanta, USA | Paris, France |
| Founded | 2001 | 2012 |
Mailchimp
Easiest to use platform for beginners.
mailchimp.comSee full entry in Klaviyo vs Omnisend vs Drip: 11 Best Email Marketing Platforms for Ecommerce 2026
Brevo (formerly Sendinblue)
The best all-in-one platform, offering email, SMS, chat, and more with an incredibly generous free plan.
www.brevo.comSee full entry in ActiveCampaign vs ConvertKit vs Brevo: 11 Best Email Marketing Software 2026
Methodology and scoring weights live at /methodology. No vendor pays for placement — see about.