The 11 highest-rated sales · crm software

The highest-rated provider in the Top 11 The 11 Best CRM Software for Small Business is HubSpot CRM at 9.3/9.4, followed by Zoho CRM (9.1/9.4).

Why this answer

Sorted by our 9.4-point composite score across 6 weighted criteria (see /methodology). Identical to the canonical ranking when the canonical ranking is also score-ordered.

Showing the top 11 of 11+ screened. Methodology at /methodology.

  1. #1HubSpot CRM(rank #1 in The 11 Best CRM Software for Small Business)

    9.3/9.4

    The best balance of power and simplicity, with an unbeatable free plan for starting out.

    Full HubSpot CRM review · Compare: HubSpot CRM vs Zoho CRM · Alternatives

  2. #2Zoho CRM(rank #2 in The 11 Best CRM Software for Small Business)

    9.1/9.4

    Unbeatable value with a massive feature set, though it can feel complex.

    Full Zoho CRM review · Alternatives

  3. #3Freshsales(rank #3 in The 11 Best CRM Software for Small Business)

    8.9/9.4

    An intuitive, sales-focused CRM with excellent built-in communication tools.

    Full Freshsales review · Alternatives

  4. #4Salesforce Starter(rank #4 in The 11 Best CRM Software for Small Business)

    8.6/9.4

    The industry standard for power and scalability, but with a steeper learning curve.

    Full Salesforce Starter review · Alternatives

  5. #5Pipedrive(rank #5 in The 11 Best CRM Software for Small Business)

    8.4/9.4

    A simple, visual CRM built to help salespeople focus on closing deals.

    Full Pipedrive review · Alternatives

  6. #6Insightly(rank #6 in The 11 Best CRM Software for Small Business)

    8.2/9.4

    A solid CRM with powerful, built-in project management capabilities.

    Full Insightly review · Alternatives

  7. #7Capsule CRM(rank #7 in The 11 Best CRM Software for Small Business)

    8/9.4

    A beautifully simple CRM that's incredibly easy to learn and use.

    Full Capsule CRM review · Alternatives

  8. #8Apptivo(rank #8 in The 11 Best CRM Software for Small Business)

    7.8/9.4

    A highly affordable suite of business apps with a solid CRM at its core.

    Full Apptivo review · Alternatives

  9. #9Keap(rank #9 in The 11 Best CRM Software for Small Business)

    7.6/9.4

    Powerful automation for service businesses, but with a higher price and learning curve.

    Full Keap review · Alternatives

  10. #10Less Annoying CRM(rank #10 in The 11 Best CRM Software for Small Business)

    7.4/9.4

    Lives up to its name with extreme simplicity and transparent, low pricing.

    Full Less Annoying CRM review · Alternatives

  11. #11Folk(rank #11 in The 11 Best CRM Software for Small Business)

    7.1/9.4

    A flexible, Notion-like take on CRM, ideal for collaborative contact management.

    Full Folk review · Alternatives

Methodology: /methodology · No paid placement ever · Verified .